# Thomas Williams

> VP of Design (AI & Foundations) at Xero. Previously VP of Design at The Wall Street Journal. Independent consultant for Apple, Sonos and MIT. 20 years across enterprise and startups, IC and leadership.

## About

Thomas Williams is a design and product leader based in Melbourne, Australia. He currently leads AI and design systems at Xero, a global accounting software platform serving 4.8 million customers. His work focuses on how design operates in the age of AI — shaping product experiences and the systems that support them.

## Experience

- VP, Design (AI & Foundations) — Xero (2026–present)
- Principal Designer — Xero (2024–2026)
- Founder — TW&CO. (2021–present)
- Co-Founder — MEASURED (2023–2025)
- Design Consultant — Apple (2023–2024)
- VP, Design — The Wall Street Journal (2015–2021)
- Founder — Made Publishers (2011–2018)

## Contact

- Email: hello@thomaswilliams.co
- Web: https://thomaswilliams.co